Paradox of choice
The issue
More destinations to compare should make people happier with what they pick. Past a certain point, it does the opposite.
The evidence
In a real destination-choice experiment, travellers who chose from a large set of holiday options ended up less satisfied and more regretful about their choice than travellers who chose from a small one, even though the large set objectively gave them more of what they wanted available.
Park & Jang, Tourism Management, 2013How Perks & Places solves it
We never hand you a list of hundreds of destinations to compare. Every match narrows the entire world down to exactly 3 real options.